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How are adtech players are approaching consent in GDPR

With the upcoming GDPR changes, Infectious Media’s CTO, Dan de Sybel speaks to The Drum about how this will affect adtech players.
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By: Dan de Sybel, on Apr 2, 2018

‘The tech is good enough’: Why Amazon’s DSP is becoming a rival to Google

Google is still the most dominant company in ad tech, but Amazon is gaining on the search giant. Digiday talks with our CTO, Dan de Sybel
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By: Dan de Sybel, on Apr 2, 2018

Deciding which features to cut

When building ad-tech, sometimes you need to know when to let go. Below we speak to our Technical Product Manager, Darren Whittingslow, on ...
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By: Darren Whittingslow, on Apr 2, 2018

Launching IDB in Asia Pacific

We spoke to IM's Production Engineer, Sam Pegler, on how we launched IDB within the APAC region.
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By: Sam Pegler, on Mar 5, 2018

Whitelisting Is Programmatic's Protectionist Trade Policy

Infectious Media's Managing Director, Attila Jakab, speaks to MediaPost around the topic of ad fraud, brand safety and viewability.
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By: Attila Jakab, on Mar 5, 2018

Whitelisting is a blunt instrument in the fight against ad fraud

Narrowing media lists is an understandable but ultimately ineffective way of keeping a brand safe online
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By: Marketing, on Apr 2, 2018

Why we need both Data Science & Data Engineering

Next in our Tech Blog series, we discuss the importance of using both Data Scientists and Data Engineers for better programmatic advertising
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By: Marketing, on Apr 3, 2018

Mobile marketing tips from the experts

Dan de Sybel, CTO at IM, features in The Guardian, giving an insight into how advertisers can realise the huge potential of smartphones.
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By: Dan de Sybel, on Apr 4, 2018

How marketers can share data without losing control

Dan de Sybel, Infectious Media’s CTO highlights how marketers can share their data without losing any control.
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By: Dan de Sybel, on Apr 4, 2018
 
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