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ISBA New Normal: Are we heading for Mediapalooza 2.0?

Our CEO pens a ISBA New Normal article - Are we heading for Mediapalooza 2.0? - talking about how the pandemic will impact the advertising ...
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By: Marketing, on Jul 3, 2020

RECORDED WEBINAR: How your brand can Emerge Stronger

In this webinar we show what can be learned from the media strategy of digital native brands who have leapt ahead in their response.
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By: Marketing, on May 14, 2020

COVID WEBINAR: How advertisers can respond

In this webinar we talk about how advertisers need to adapt to make sure they are still reaching their customers with the right messages.
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By: Marketing, on Apr 17, 2020

Facebook Attribution

As part of our 'Spotlight On' series, our biddable product lead, Jonathan D'Souza Rauto helps demystify Facebook's Attribution tool, and ...
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By: Jonathan D'Souza-Rauto, on Feb 12, 2020

The in-housing roadmap to reality

In-housing has become one of the most talked about trends in marketing, and programmatic is at the very heart of the story.
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By: James Coulson, on Feb 11, 2020

Expedia: Using Programmatic Guaranteed to access the best inventory

Read how we were able to help travel giant Expedia guarantee access to the right people in the right place and beat its CPA target by 82%.
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By: Marketing, on Oct 11, 2019

Advising Deutsche Telekom on its paid media transformation

Case Study: How did Infectious Media help Deutsche Telekom to take control over its advertising by in-housing its digital media strategy?
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By: James Coulson, on Oct 11, 2019

How you can make a difference to your business - Video series part 3

In this third and final part of our short performance marketing video series, we look into how advertisers can make a difference to their ...
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By: Marketing, on Jul 23, 2019

An addiction that’s hard to break? Video series part 2

In this second part of our short performance marketing video series, we look into how bad measurement makes blackbox ad networks look ...
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By: Marketing, on Jul 23, 2019

Is performance too good to be true? Video series part 1

In this first part of our short performance marketing video series, we look into the history of display advertising and the role of ad ...
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By: Marketing, on Jul 23, 2019
 
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