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Are you really ready to in-house programmatic?

We ask Wayne Blodwell from The Programmatic Advisory if in-housing your programmatic advertising is the right thing to do for every brand ...
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By: Wayne Blodwell, on Apr 2, 2018

‘The tech is good enough’: Why Amazon’s DSP is becoming a rival to Google

Google is still the most dominant company in ad tech, but Amazon is gaining on the search giant. Digiday talks with our CTO, Dan de Sybel
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By: Dan de Sybel, on Apr 2, 2018

Deciding which features to cut

When building ad-tech, sometimes you need to know when to let go. Below we speak to our Technical Product Manager, Darren Whittingslow, on ...
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By: Darren Whittingslow, on Apr 2, 2018

Consultancies Have Huge Opportunity in Programmatic, But Only If They Buy These Ad Tech Companies

Creative seems to be a focus for much of their activity thus far – where, presumably, fat consultancy fees can be charged to clients.
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By: Marketing, on Apr 2, 2018

Infectious Media wins big at the Masters of Marketing Awards!

We are delighted to announce that Infectious Media won an award at the Masters of Marketing 2017 Awards last night, within the Programmatic ...
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By: Marketing, on Apr 2, 2018

Infectious Media shortlisted twice in The Wires 2017 awards

We are delighted to be shortlisted for two awards at ExchangeWire's, TheWires Awards along with our clients John Lewis. It's a great ...
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By: Marketing, on Apr 2, 2018

Infectious Media shortlisted twice in the DDTA APAC awards 2017

Infectious Media has been shortlisted for two awards in the Drum Digital Trading Awards APAC 2017, with Expedia. The two categories ...
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By: Marketing, on Apr 2, 2018

Infectious Media’s Company Values

Having recently relaunched our company values, Stephanie Carr reveals the process involved in creating the guiding principles at Infectious ...
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By: Steph Carr, on Mar 5, 2018

Infectious Media’s Ad Fraud Event

High-profile press on ad fraud, brand safety and viewability has led advertisers to question how to get the best value from programmatic.
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By: Marketing, on Apr 3, 2018

An embargo on programmatic spells disaster for trade 

Rather than limiting programmatic spend through tight whitelisting, look at how measurement strategies are contributing to quality concerns
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By: Attila Jakab, on Apr 3, 2018
 
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