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Infectious Media launches guide to address growing advertiser concern over media quality

Programmatic specialist Infectious Media launches new guide to address growing advertiser concern over ad fraud, brand safety & viewability
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By: Marketing, on Apr 3, 2018

An introduction to the Ad Fraud Task Team

We have created our own Ad Fraud Task Force to tackle fraudulent activity. Read how we minimise ad fraud in our clients' programmatic buying
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By: Marketing, on Apr 3, 2018

Valuable Impressions – Are you paying for ads which aren’t seen?

Valuable Impressions – Are you paying for ads which aren’t seen?
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By: Marketing, on Jul 24, 2017

Understanding Ad Fraud

Understand ad fraud in today's world of digital ad trading within programmatic
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By: Marketing, on Apr 24, 2018

Why we need both Data Science & Data Engineering

Next in our Tech Blog series, we discuss the importance of using both Data Scientists and Data Engineers for better programmatic advertising
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By: Marketing, on Apr 3, 2018

Brands expect transparency to be fixed, but brand safety is still a concern

Brands expect transparency to be fixed, but brand safety is still a concern
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By: Marketing, on Jul 24, 2017

Programmatic Technology

Advertisers need an appreciation of how different pieces of technology can work together to realise their objectives.
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By: Marketing, on Apr 24, 2018

Mobile app and video ad fraud continue to plague buyers & sellers

How can advertisers avoid ad fraud? Shailin Dhar, anti fraud expert explains how fraud is a problem across 3 areas: mobile, video & ...
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By: Marketing, on Apr 3, 2018

Programmatic campaign planning

Programmatic campaign planning
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By: Marketing, on Apr 24, 2018

Combating the ad-fraudsters

Learn how to combat the ad fraudsters within the programmatic industry.
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By: Marketing, on Feb 14, 2019
 
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