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Keeping your brand safe online shouldn't mean hiding in a programmatic cave

Brand safety has rightfully become a crucial part of digital media planning. How can marketers ensure safety whilst also maximising ...
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By: Attila Jakab, on Apr 3, 2018

Tackling Ad Fraud Requires a New Approach to Programmatic Measurement

Whilst ad fraud continues to create industry headlines, discussion on how to combat it is everywhere. But there is one frequently ...
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By: Attila Jakab, on Apr 3, 2018
 
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