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Change the Game and Win Earlier with Advertising Attribution

In advertising attribution, your different media channels are part of a team, working together to score that all important goal. ...
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By: Marketing, on Jul 13, 2017

The Next Step for Real-Time Advertising

Our CEO, Martin Kelly, features on Exchangewire giving chapter and verse on where the real time advertising industry is headed.
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By: Marketing, on Jul 13, 2017

Whatever you do, don’t use CTR to lead your click based RTB campaigns

KPI’s all have their strengths and weaknesses and will give advertisers different insight into how the campaign is performing...
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By: Marketing, on Jul 13, 2017

Programmatic buying is the way forward for online marketing

Are brands are deploying data effectively enough to realise the full potential of their online ad buying - featuring interviews with Sky ...
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By: Marketing, on Jul 14, 2017

French Private Video Exchange is a Great Opportunity for Brand Advertisers

StickyAds Video Exchange’s recent integration with TubeMogul’s buying platform has allowed access to French premium video inventory.This is ...
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By: Marketing, on Jul 14, 2017

The Future of Real Time Bidding

Martin Kelly, CEO and Co-founder, Infectious Media, explains why the future of real-time bidding lies with improving the advertising ...
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By: Marketing, on Jul 13, 2017

Infectious Media is named Europe’s third fastest growing digital company

Infectious Media, the real time advertising specialist, was named Europe’s third fastest growing digital company at the Media Momentum ...
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By: Marketing, on Jul 14, 2017

Infectious Media Shortlisted for The Digitals Awards

Waitrose Christmas real-time advertising campaign shortlisted for the Performance Marketing Award
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By: Marketing, on Jul 13, 2017

WireColumn: French Private Video Exchange Opportunity for Advertisers

The growing involvement of publishers and technology partners has fueled French programmatic buying progress. StickyAds Video Exchange’s ...
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By: Marketing, on Apr 3, 2018

Die Zukunft des Real Time Bidding (RTB) liegt in der Verbesserung der Werbewirkung, nicht nur des Kaufprozesses

Die Zukunft des Real Time Bidding (RTB) liegt in der Verbesserung der Werbewirkung, nicht nur des Kaufprozesses
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By: Marketing, on Jul 13, 2017
 
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