Blog

Stay Updated

A day in the life of... Optimisation & Insights Director at IM

May 17, 2018 Rachael Morris

Learn about a typical working day for our Optimisation & Insights Director, Rachael Morris, and

Read More

Getting better programmatic measurement will stop wasted ad spend

May 11, 2018 Rachael Morris

Rachael Morris, Director of optimisation and insight at Infectious Media, looks at where

Read More

Brands Are Entering A New Data Arms-Race, And Agencies Must Help Them To Compete

May 08, 2018 Martin Kelly

With the ever-evolving relationship between brand and agency, Infectious Media's CEO, Martin

Read More

Why we don’t do release freezes

May 06, 2018 Dan de Sybel

Below we speak to our Chief Technology Officer, Dan de Sybel, about why Infectious Media doesn't

Read More

Winner of the Best Performance Marketing Technology Award!

April 25, 2018 Marketing

Infectious Media wins the Best Performance Marketing Technology Award at the Performance

Read More

Creating better engagement metrics with session time

April 18, 2018 Andrew Dunmall

As part of our Insights Blog series, Andrew Dunmall, Senior Data Analyst at Infectious Media

Read More

APAC Marketers Need to Get Measurement Right First

April 13, 2018 Attila Jakab

Measurement is the important piece of the puzzle Asia-Pacific marketers need to get right in

Read More

Measurement needs a fix

April 04, 2018 Marketing

Infectious Media launches a report and whitepaper with results showing that nearly all

Read More

Infectious Media & Singapore Advertisers Association Launch Programmatic Guide

March 28, 2018 Marketing

On the 23rd March 2018, SAA, in collaboration Infectious Media, the international programmatic

Read More

Solving the attribution conundrum with incrementality

March 28, 2018 Chris Ball

How can I prove the true value of my digital advertising?

This is a question Chris Ball,

Read More